Setting business strategy enables you to develop absolute clarity, establish priorities, organize resources and get better results than ever before. A strategic plan helps crystalize the future of an organizationโmapping a clear path from where the company stands today to where you wish it to be.
It may sound complicated, but Brian Tracy knows how to make it simple. Throughout his career, he has shown countless leaders and organizations how to achieve stunning success. In this concise and practical book, he shares the most important lessons for strategic planning. Readers will discover how to:
โข Ask the five key questions vital to any strategic plan
โข Determine a corporate mission that lifts and inspires people
โข Gain valuable insight with market share/market growth and strategy/operations matrices
โข Define themselves in relation to their competition
โข Utilize the concept of โdriving forceโ
โข Anticipate crises
โข Reposition their business with new products, services, and technologies
โข Measure success via clear financial objectives
โข And more
โข Determine a corporate mission that lifts and inspires people
โข Gain valuable insight with market share/market growth and strategy/operations matrices
โข Define themselves in relation to their competition
โข Utilize the concept of โdriving forceโ
โข Anticipate crises
โข Reposition their business with new products, services, and technologies
โข Measure success via clear financial objectives
โข And more
Incorporating examples ranging from Alexander the Great to IBM and General Electric, Tracy gives readers proven ideas for increasing their companyโs ROI and maximizing their strengths and opportunities. Powerful and portable, Business Strategy will help readers take control of their companyโs destiny.